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_aHD60 _b.H334 2011 |
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_aBUS _x007000 _2bisacsh |
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| 082 | 0 | 4 |
_a658.4/5 _222 |
| 049 | _aMAIN | ||
| 245 | 0 | 4 |
_aThe handbook of communication and corporate social responsibility / _cedited by Øyvind Ihlen, Jennifer L. Bartlett, and Steve May. |
| 260 |
_aChichester, West Sussex ; _aMalden, MA : _bWiley-Blackwell, _c2011. |
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| 300 | _a1 online resource (xxi, 585 pages). | ||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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| 490 | 1 | _aHandbooks in communication and media | |
| 520 |
_a"This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field. Addresses a gap in the existing CSR literature Demonstrates the relevance of effective CSR communication for the management of organizations The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management"-- _cProvided by publisher. |
||
| 520 |
_a"While there is a huge amount of literature on corporate social responsibility (CSR), there is relatively little advice to be found regarding how CSR should be communicated. This book represents the definitive research collection for CSR communication, taking stock of the existing recommendations and demonstrating how the communication disciplines can make contributions to central research gaps in the CSR literature. Contributions from leading scholars in public relations, organizational communication, reputation management, marketing and management show how theories of discourse, internal communication, cognitive psychology, reputation and rhetoric enrich our understanding of CSR communication and how this influences the way organizations should be managed"-- _cProvided by publisher. |
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| 504 | _aIncludes bibliographical references and indexes. | ||
| 505 | 0 | 0 |
_tFront Matter -- _tIntroduction. Corporate Social Responsibility and Communication / _rØyvind Ihlen, Jennifer L Bartlett, Steve May -- _tThe Paradoxes of Communicating Corporate Social Responsibility / _rSandra Waddock, Bradley K Googins -- _tField Overviews. Management, Communication, and Corporate Social Responsibility / _rJennifer L Bartlett, Bree Devin -- _tPublic Relations and Corporate Social Responsibility / _rJennifer L Bartlett -- _tOrganizational Communication and Corporate Social Responsibility / _rSteve May -- _tMarketing and Corporate Social Responsibility / _rPeggy Simcic Br̜nn -- _tReputation Management and Corporate Social Responsibility / _rMark Eisenegger, Mario Schranz -- _tRhetoric and Corporate Social Responsibility / _rØyvind Ihlen -- _tCorporate Social Responsibility Communication in Action. Ethics / _rJacquie L'Etang, Jairo Lugo-Ocando, Zeti Azreen Ahmad -- _tRisk Communication and Corporate Social Responsibility / _rMichael J Palenchar, Tatjana M Hocke, Robert L Heath -- _tTrust and Credibility as the Basis of Corporate Social Responsibility / _rGunter Bentele, Howard Nothhaft -- _tCorporate Social Responsibility Communication and Dialogue / _rUr₍a Golob, Klement Podnar -- _tTransparency and Neoliberal Logics of Corporate Economic and Social Responsibility / _rMajia Holmer Nadesan -- _tThe Concept of Stakeholders and its Relevance for Corporate Social Responsibility Communication / _rJuliana Raupp -- _tSignificance of Sector-Specific Corporate Social Responsibility Initiatives / _rAugustine Pang, Angela Mak, Joanne Mui-Hean Lee -- _tCorporate (Social) Responsibility and Issues Management / _rRobert L Heath, Michael J Palenchar -- _tCommunicating Corporate Social Responsibility through Nonfinancial Reports / _rElise Perrault Crawford, Cynthia Clark Williams -- _tCommunicating Corporate Social Responsibility through the Internet and Social Media / _rPaul Capriotti -- _tCommunicating Corporate Social Responsibility through Corporate Image Advertising / _rAlan A Pomering -- _tNew Partnerships for a New Generation of Corporate Social Responsibility / _rMelissa J Bator, Cynthia Stohl -- _tMedia Relations and Corporate Social Responsibility / _rCraig E Carroll -- _tNGOs as Communicative Actors within Corporate Social Responsibility Efforts / _rSarah E Dempsey -- _tCommunication and Corporate Social Responsibility / _rStefan Wehmeier, Friederike Schultz -- _tCommentaries and Conclusions. Interrogating the Communicative Dimensions of Corporate Social Responsibility / _rLars Th̜ger Christensen, George Cheney -- _tA Provocation / _rShirley Leitch, Judy Motion -- _tCommentary / _rGuler Aras, David Crowther -- _tThe View from Organizational Studies / _rDavid Grant, Daniel Nyberg -- _tConclusions and Take away Points / _rØyvind Ihlen, Jennifer L Bartlett, Steve May -- _tName Index -- _tSubject Index. |
| 588 | 0 | _aPrint version record. | |
| 650 | 0 | _aSocial responsibility of business. | |
| 650 | 0 | _aMass media and business. | |
| 650 | 0 | _aBusiness communication. | |
| 650 | 4 | _aBusiness communication. | |
| 650 | 4 | _aCorporate social responsibility. | |
| 650 | 4 | _aMass media and business. | |
| 650 | 4 | _aSocial responsibility of business. | |
| 650 | 7 |
_aSOCIAL SCIENCE _xMedia Studies. _2bisacsh |
|
| 650 | 7 |
_aBUSINESS & ECONOMICS _xBusiness Communication _xGeneral. _2bisacsh |
|
| 650 | 7 |
_aBusiness communication. _2fast _0(OCoLC)fst00842419 |
|
| 650 | 7 |
_aMass media and business. _2fast _0(OCoLC)fst01011331 |
|
| 650 | 7 |
_aSocial responsibility of business. _2fast _0(OCoLC)fst01122851 |
|
| 655 | 4 | _aElectronic books. | |
| 700 | 1 | _aIhlen, Øyvind. | |
| 700 | 1 | _aBartlett, Jennifer. | |
| 700 | 1 |
_aMay, Steve _q(Steve Kent), _d1961- |
|
| 710 | 2 | _aBlackwell Reference Online (Online service) | |
| 776 | 0 | 8 |
_iPrint version: _tHandbook of communication and corporate social responsibility. _dChichester, West Sussex ; Malden, MA : Wiley-Blackwell, 2011 _z9781118721384 _w(DLC) 2011008795 _w(OCoLC)701014972 |
| 830 | 0 | _aHandbooks in communication and media. | |
| 856 | 4 | 0 |
_uhttp://onlinelibrary.wiley.com/book/10.1002/9781118083246 _zWiley Online Library [Free Download only for SUST IP] |
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