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019			_a878916476 _a879132132
020			_a9781118591178 _q(electronic bk.)
020			_a1118591178 _q(electronic bk.)
020			_a9781118769973 _q(electronic bk.)
020			_a111876997X _q(electronic bk.)
020			_a9781118770009 _q(electronic bk.)
020			_a1118770005 _q(electronic bk.)
020			_a9781306532174 _q(MyiLibrary)
020			_a1306532175 _q(MyiLibrary)
020			_z9780470675052
020			_z0470675055
024	7		_a10.1002/9781118591178 _2doi
029	1		_aCHNEW _b000646807
029	1		_aCHVBK _b316925179
029	1		_aDEBSZ _b405299575
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029	1		_aNLGGC _b373183755
029	1		_aNZ1 _b15568345
029	1		_aNZ1 _b15906711
035			_a(OCoLC)873835274 _z(OCoLC)878916476 _z(OCoLC)879132132
037			_aEE19A29F-099F-4168-BB15-CAEC6C7EFFA5 _bOverDrive, Inc. _nhttp://www.overdrive.com
050		4	_aP91.3
072		7	_aPSY _x031000 _2bisacsh
082	0	4	_a302.23072 _223
049			_aMAIN
245	0	4	_aThe handbook of media and mass communication theory / _cedited by Robert S. Fortner and P. Mark Fackler.
264		1	_aChichester, West Sussex, UK : _bWiley, _c2014.
300			_a1 online resource (xxii, 960 pages).
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
490	1		_aHandbooks in communication and media
504			_aIncludes bibliographical references and index.
520	8		_aThis book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices relating to media and mass communication. It includes essays from a variety of global contexts, from Asia and the Middle East to the Americas. It gives niche theories new life in several essays that use them to illuminate their application in specific contexts. It features coverage of a wide variety of theoretical perspectives. It pays close attention to the use of theory in understanding new communication contexts, such as social media.
588	0		_aOnline resource; title from PDF title page (Wiley, viewed May 2, 2014).
650		0	_aMass media _xResearch.
650		0	_aCommunication _xResearch.
650		0	_aSocial media.
650		7	_aPSYCHOLOGY _xSocial Psychology. _2bisacsh
650		7	_aCommunication _xResearch. _2fast _0(OCoLC)fst00870003
650		7	_aMass media _xResearch. _2fast _0(OCoLC)fst01011296
650		7	_aSocial media. _2fast _0(OCoLC)fst01741098
650	1	7	_aCommunicatie. _2gtt
650	1	7	_aMassamedia. _2gtt
650		7	_aMassenmedien. _0(DE-588)4037877-9 _2gnd
650		7	_aMassenkommunikation. _0(DE-588)4037875-5 _2gnd
650		7	_aMedientheorie. _0(DE-588)7610872-7 _2gnd
655		4	_aElectronic books.
655		7	_aHandbooks and manuals. _2fast _0(OCoLC)fst01423877
655		7	_aHandboeken (vorm) _0(NL-LeOCL)088143252 _2gtt
655		7	_aHandbooks and manuals. _2lcgft
700	1		_aFortner, Robert S., _eeditor.
700	1		_aFackler, Mark, _eeditor.
776	0	8	_iPrint version: _tHandbook of media and mass communication theory. _dChichester, West Sussex, UK : John Wiley & Sons, 2014 _z9780470675052 _w(OCoLC)881010381
830		0	_aHandbooks in communication and media.
856	4	0	_uhttp://onlinelibrary.wiley.com/book/10.1002/9781118591178 _zWiley Online Library [Free Download only for SUST IP]
938			_aCoutts Information Services _bCOUT _n27827843
938			_aEBSCOhost _bEBSC _n716712
938			_aYBP Library Services _bYANK _n11714673
938			_aYBP Library Services _bYANK _n12673327
994			_a92 _bDG1
999			_c64821 _d64821