000 | 00907nam a2200253 a 4500 | ||
---|---|---|---|
001 | sulb37600 | ||
008 | 940718s1995 ilua b 001 0 eng d | ||
020 | _a0256139725 | ||
040 |
_aDLC _cDLC _dDLC _dBD-SySUS |
||
082 | 0 | 0 |
_a658.83420973 _222 |
100 | 1 | _aHawkins, Del I. | |
245 | 1 | 0 |
_aConsumer behavior : _bimplications for marketing strategy / _cDel I. Hawkins, Roger J. Best, Kenneth A. Coney. |
250 | _a6th ed. | ||
260 |
_aChicago : _bIrwin, _cc1995. |
||
300 |
_axix, 649 p. : _bill. (some col.) ; _c27 cm. |
||
440 | 4 | _aThe Irwin series in marketing | |
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | 0 |
_aConsumer behavior _zUnited States. |
650 | 0 | 0 |
_aMarket surveys _zUnited States. |
650 | 0 | 0 |
_aConsumer behavior _zUnited States _xCase studies. |
650 | 0 | 0 |
_aMarket surveys _zUnited States _xCase studies. |
700 | 1 | _aBest, Roger J. | |
700 | 1 | _aConey, Kenneth A. | |
999 |
_c6569 _d6569 |