000 01318nam a22002537a 4500
001 sulb0067716
003 BD-SySUS
005 20180521111350.0
008 180521s2013 ii a b 001 0 eng d
020 _a9788120348851
040 _aBTCTA
_beng
_cBTCTA
_dYDXCP
_dBWX
_dIAR
_dJHE
_dAU@
_dBD-SySUS
082 0 4 _a658.4012
_222
_bDAS
100 1 _aDavid, Fred R.
_929036
245 0 0 _aStrategic management concepts and cases :
_ba competitive advantage approach /
_cFred R. David.
246 1 4 _aStrategic concepts management
250 _a14th ed.
260 _aIndia :
_bPHI Learning,
_cc2013.
300 _aVerious paging :
_bill. ;
_c28 cm.
504 _aIncludes bibliographical references and indexes.
505 0 _aOverview of strategic management -- The nature of strategic management -- Mcdonald's Corporation : doing great in a weak economy -- Strategy formulation -- The business vision and mission -- Wal-Mart : doing great in a weak economy -- The external assessment -- Dunkin' Brands, Inc. : doing great in a weak economy -- The internal assessment -- Amazon.com, Inc. : doing great in a weak economy : how? -- Strategies in action -- Volkswagen AG : doing great in a weak economy : how?.
650 0 _aStrategic planning.
_929037
650 0 _aStrategic planning
_vCase studies.
_99809
942 _2ddc
_cBK
999 _c73108
_d73108