000 00964am a2200229a 44500
001 sulb41535
008 130323s1998 ilu b 001 0 eng d
020 _a0844232432
040 _aDLC
_cDLC
_dDLC
_dBD-SySUS
082 0 0 _a658.84
_222
100 1 _aBly, Robert W.
245 1 0 _aBusiness to business direct marketing :
_bproven direct response methods to generate more leads and sales /
_cRobert W. Bly.
246 3 0 _aDirect marketing
250 _a2nd ed.
260 _aLincolnwood, Ill. :
_bNTC Business Books,
_cc1998.
300 _axii, 403 p. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 389-395) and index.
650 0 _aIndustrial marketing.
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/mh041/97029941.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/mh041/97029941.html
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0735/97029941-b.html
999 _c9636
_d9636