Product planning essentials
Kahn, Kenneth B.
Product planning essentials [electronic resource] / Kenneth B. Kahn. - Thousand Oaks, Calif. ; London : SAGE, c2001. - 1 online resource (viii, 254 p.) : ill.
Includes bibliographical references and index.
9781452220376 (ebook) : No price
New products.
New products--Case studies.
TS170 / .K34 2001
658.575
Product planning essentials [electronic resource] / Kenneth B. Kahn. - Thousand Oaks, Calif. ; London : SAGE, c2001. - 1 online resource (viii, 254 p.) : ill.
Includes bibliographical references and index.
9781452220376 (ebook) : No price
New products.
New products--Case studies.
TS170 / .K34 2001
658.575