Welcome to Central Library, SUST

Relationship marketing

Relationship marketing [electronic resource] / edited by John Egan and Michael J. Harker. - London : SAGE, 2005. - 1 online resource (3 v. (various pagings)) : ill. - SAGE library in business and management . - SAGE library in business and management. .

Includes bibliographical references and index.

v. 1. Shaking the foundations -- v. 2. A broad church -- v. 3. Paradigm and perspective: the future of relationship marketing.

9781446263235 (ebook) : No price


Relationship marketing.

HF5415.55 / .R44 2005

658.812