Implicit motives
Implicit motives [electronic resource] /
edited by Oliver C. Schultheiss, Joachim C. Brunstein.
- New York ; Oxford : Oxford University Press, 2010.
- 1 online resource (xxviii, 563 p.)
Includes bibliographical references and index.
How do unconscious motivational needs influence physiological cognitive, affective, and behavioural responses to incentives? How can implicit motives be measured? These are some of the topics this book presents in 18 chapters, contributed by leading authorities in the field.
9780199776955 (ebook) : No price
Motivation (Psychology)
BF503
153.8
Includes bibliographical references and index.
How do unconscious motivational needs influence physiological cognitive, affective, and behavioural responses to incentives? How can implicit motives be measured? These are some of the topics this book presents in 18 chapters, contributed by leading authorities in the field.
9780199776955 (ebook) : No price
Motivation (Psychology)
BF503
153.8