Handbook of marketing scales (Record no. 21493)
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000 -LEADER | |
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fixed length control field | 01294pam a2200301 a 4500 |
001 - CONTROL NUMBER | |
control field | sulb-eb0001249 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | BD-SySUS |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20160307115737.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 120905s2011 cau fo| 001|0|eng|d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781412996761 (ebook) : |
Terms of availability | No price |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | StDuBDS |
Language of cataloging | eng |
Transcribing agency | StDuBDS |
Description conventions | pn |
Modifying agency | BD-SySUS |
050 #0 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.3 |
Item number | .B323 2011 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.83 |
Edition number | 23 |
245 00 - TITLE STATEMENT | |
Title | Handbook of marketing scales |
Medium | [electronic resource] : |
Remainder of title | multi-item measures for marketing and consumer behavior research. |
250 ## - EDITION STATEMENT | |
Edition statement | 3rd ed. / |
Remainder of edition statement | [edited by] William O. Bearden, Richard G. Netemeyer, Kelly L. Haws. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Los Angeles, [Calif.] ; |
-- | London : |
Name of publisher, distributor, etc. | SAGE, |
Date of publication, distribution, etc. | 2011. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource (xiv, 601 p.) |
500 ## - GENERAL NOTE | |
General note | Previous ed.: published as by William O. Bearden and Richard G. Netemeyer. 1999. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing research. |
Topical term or geographic name as entry element | Consumer behavior |
General subdivision | Research. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Bearden, William O., |
Dates associated with a name | 1945- |
Personal name | Netemeyer, Richard G., |
Dates associated with a name | 1956- |
Personal name | Haws, Kelly L. |
Personal name | Bearden, William O., |
Dates associated with a name | 1945- |
Title of a work | Handbook of marketing scales. |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Read Online / DOWNLOAD |
Uniform Resource Identifier | <a href="http://knowledge.sagepub.com/view/hdbk_marketingscales3ed/SAGE.xml">http://knowledge.sagepub.com/view/hdbk_marketingscales3ed/SAGE.xml</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type |
No items available.