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Rural marketing : (Record no. 3381)

MARC details
000 -LEADER
fixed length control field 00920nam a2200229 a 4500
001 - CONTROL NUMBER
control field sulb58576
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130304s2002 ii a b 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 076199565X
International Standard Book Number 0761995668 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
-- BD-SySUS
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8700954091734
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Velayudhan, Sanal Kumar,
Dates associated with a name 1955-
245 10 - TITLE STATEMENT
Title Rural marketing :
Remainder of title targeting the non-urban consumer /
Statement of responsibility, etc. Sanal Kumar Velayudhan.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi ;
-- Thousand Oaks, Calif. :
Name of publisher, distributor, etc. Response Books,
Date of publication, distribution, etc. 2002.
300 ## - PHYSICAL DESCRIPTION
Extent 196 p. :
Other physical details ill. ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. [191]-196).
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Geographic subdivision India.
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision India.
651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Geographic name India
General subdivision Rural conditions.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0657/2001048723-d.html">http://www.loc.gov/catdir/enhancements/fy0657/2001048723-d.html</a>
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0657/2001048723-t.html">http://www.loc.gov/catdir/enhancements/fy0657/2001048723-t.html</a>
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from
    Dewey Decimal Classification     Central Library, SUST Central Library, SUST General Stacks 05/03/2013   658.8700954091 VER 0058577 05/03/2013 1 05/03/2013
    Dewey Decimal Classification     Central Library, SUST Central Library, SUST General Stacks 05/03/2013   658.8700954091 VER 0058576 05/03/2013 2 05/03/2013