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Branding demystified [electronic resource] : plans to payoffs / Harsh V. Verma.

By: Material type: TextTextPublication details: Delhi ; London : Response, c2010.Description: 1 online resource (xiii, 247 p.) : illISBN:
  • 9788132108054 (ebook) :
Subject(s): DDC classification:
  • 658.827 23
LOC classification:
  • HF5415.1255 .V47 2010
Online resources:
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