The SAGE handbook of advertising [electronic resource] / edited by Gerard J. Tellis, Tim Ambler.
Material type: TextPublication details: Los Angeles, [Calif.] ; London : SAGE, 2007.Description: 1 online resource (xvi, 491 p.) : illISBN:- 9781848607897 (ebook) :
- Advertising
- 659.1 23
- HF5823 .S17 2007
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Includes bibliographical references and index.
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