Market research : a guide to planning, methodology & evaluation / Paul Hague.
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- 0749437308
- 658.83 22
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658.83 GRR Research for marketing decisions / | 658.83 GRR Research for marketing decisions / | 658.83 GRR Research for marketing decisions / | 658.83 HAM Market research : | 658.83 HAM Market research : | 658.83 HAM Market research : | 658.83 HAM Market research : |
Includes bibliographical references (p. 253-266) and index.
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