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Marketing research : a problem-solving approach / Seymour Sudman, Edward Blair

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill, c1998.Description: xli, 737 p. : illus. ; 26 cmISBN:
  • 0071158626
  • 0079136702
Subject(s): DDC classification:
  • 658.83 22 SUM
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Seminar Library, Deprment. of Business Administration General Stacks 658.83 SUM (Browse shelf(Opens below)) 1 Available 0056127

Includes bibliography and index.

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