Knowledge-based marketing [electronic resource] : the 21st century competitive edge / Ian Chaston.
Material type: TextPublication details: London : SAGE, 2004.Description: 1 online resource (xi, 274 p.) : illISBN:- 9781446211311 (ebook) :
- 658.802 23
- HF5415 .C4845 2004
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Includes bibliographical references and index.
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