Multimodality [electronic resource] : a social semiotic approach to contemporary communication / Gunther Kress.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780203970034 (e-book : PDF)
Includes bibliographical references (p. [198]-204) and index.
ch. 1. Where meaning is the issue -- ch. 2. The social environment of contemporary communication -- ch. 3. Communication : shaping the domain of meaning -- ch. 4. A social-semiotic theory of multimodality -- ch. 5. Mode -- ch. 6. Meaning as resource : 'naming' in a multimodal social-semiotic theory -- ch. 7. Design and arrangements : making meaning material -- ch. 8. Multimodal orchestrations and ensembles of meaning -- ch. 9. Applying the theory : learning and evaluation ; identity and knowledge -- ch. 10. The social semiotics of convergent mobile devices : new forms of composition and the transformation of habitus / Elizabetta Adami and Gunther Kress.
Also available in print edition.
Mode of access: World Wide Web.
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