Product management / Donald R. Lehmann, Russell S. Winer.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: New Delhi : Tata McGraw-Hill, 2005.Edition: 4th edDescription: xii, 494 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	Seminar Library, Department of Industrial & Production Engineering General Stacks	658.56 LEP (Browse shelf(Opens below))	1	Available		0055656

Includes bibliographical references and indexes.

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