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Political marketing : an approach to campaign strategy / Gary A. Mauser.

By: Material type: TextTextSeries: Praeger series in public and nonprofit sector marketingPublication details: New York, N.Y., U.S.A. : Praeger, 1983.Description: xiv, 304 p. : ill. ; 24 cmISBN:
  • 0030525918 (alk. paper) :
Subject(s): DDC classification:
  • 324.7 22
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Central Library, SUST General Stacks 324.7 MAP (Browse shelf(Opens below)) 1 Available 0009194

Bibliography: p. 281-297.

Includes index.

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