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1.
Strategic market management / David A. Aaker. by
  • Aaker, David A
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : J. Wiley & Sons, c1998
Availability: Items available for loan: Central Library, SUST (3)Call number: 658.8 AAS, ...

2.
The B2B e-commerce handbook : how to transform your business-to-business global marketing strategy / Matt Haig. by
  • Haig, Matt
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 2001
Availability: Items available for loan: Central Library, SUST (5)Call number: 658.054678 HAB, ...
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3.
Marketing research / A. S. Bhamhra, A.K. Chaudhary. by
  • Bhamhra, A. S
  • Chaudhary, A. K
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Anmol publicctions pvt. Ltd., 1999
Availability: Items available for loan: Central Library, SUST (5)Call number: 381 MAR, ...

4.
Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius. by
  • Berkowitz, Eric N
  • Kerin, Roger A
  • Rudelius, William
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Irwin, 1989
Availability: Items available for loan: Central Library, SUST (21)Call number: 658.8 BEM, ...

5.
Market research : a guide to planning, methodology & evaluation / Paul Hague. by
  • Hague, Paul
Edition: 3th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Milford, CT : Kogan Page, 2002
Availability: Items available for loan: Central Library, SUST (10)Call number: 658.83 HAM, ...

6.
Hi-tech hi-touch branding : creating brand power in the age of technology / Paul Temporal, K.C. Lee. by
  • Temporal, Paul
  • Lee, K. C. (Kwok Cheong)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore ; New York : Wiley, c2001
Availability: Items available for loan: Central Library, SUST (5)Call number: 658.827 TEH, ...

7.
The Oxford textbook of marketing / edited by Keith Blois. by
  • Blois, Keith J. (Keith John)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2000
Availability: Items available for loan: Central Library, SUST (2)Call number: 658.8 OXF , ...

8.
Marketing research / David j. Luck, Ronald S. Rubin by
  • Luck, David J
  • Rubin, Ronald S
Edition: 7th ed.
Material type: Computer file Computer file; Format: electronic
Publication details: New Delhi : Prentice-Hall, c1987
Availability: Items available for loan: Central Library, SUST (6)Call number: 658.83 LUM, ...

9.
2,239 tested secrets for direct marketing success / Denny Hatch, Don Jackson. by
  • Hatch, Denison
  • Jackson, Donald R, 1938-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill. : NTC Business Books, c1998
Online access:
Availability: Items available for loan: Central Library, SUST (2)Call number: 658.84 HAT, ...

10.
The new direct marketing : how to implement a profit-driven database marketing strategy / David Shepard Associates, Inc. ; with individual contributions by Rajeev Batra ... [et al.]. by
  • Batra, Rajeev
  • David Shepard Associates
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burr Ridge, Ill. : Irwin Professional, c1995
Availability: Items available for loan: Central Library, SUST (1)Call number: 658.84 NEW.

11.
Cooperative marketing / K.A. Mahajan. by
  • Mahajan, K.A
Material type: Text Text; Format: print
Publication details: New Delhi : Anmol publications Pvt ltd; [etc., etc.] 1993
Availability: Items available for loan: Central Library, SUST (2)Call number: 658.8707 MAC, ...

12.
A short course in international marketing : approaching and penetrating the global marketplace / Jeffrey Edmund Curry. by
  • Curry, Jeffrey E, 1953-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Rafael, Calif. : World Trade Press, c1999
Other title:
  • International marketing
Availability: Items available for loan: Central Library, SUST (1)Call number: 658.848 CUS.

13.
Research for marketing decisions / Paul E. Green, Donald S. Tull, Gerald Albaum. by
  • Green, Paul E
  • Tull, Donald S
  • Albaum, Gerald S
Series: The Prentice Hall series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1988
Availability: Items available for loan: Central Library, SUST (3)Call number: 658.83 GRR, ...

14.
Marketing research; text and cases [by] Harper W. Boyd, Jr. [and] Ralph Westfall. by
  • Boyd jr., Harper W
  • Westfall, Ralph L [joint author.]
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill., R. D. Irwin, 1998
Availability: Items available for loan: Central Library, SUST (3)Call number: 658 BOM, ...

15.
Principles of marketing / Adrian Palmer. by
  • Palmer, Adrian
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2000
Availability: Items available for loan: Central Library, SUST (1)Call number: 658.8 PAP. Not available: Central Library, SUST: Checked out (1).

16.
Marketing / Steven J. Skinner. by
  • Skinner, Steven J
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin Co., c1990
Availability: Items available for loan: Central Library, SUST (8)Call number: 658.8 SKM, ...

17.
Global marketing management / Waren J Keegan by
  • Keegan, Waren J
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice-Hall of India, c1995
Availability: Items available for loan: Central Library, SUST (7)Call number: 658.83 KEG, ...

18.
Principles of marketing Philip Kotler, Gary armstrong. by
  • armstrong, gary
  • Kotler, Philip
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi. : prentice, Hall of India, 2001
Availability: Items available for loan: Central Library, SUST (5)Call number: 658.8 KOP, ...

19.
Strategic market management / David A. Aaker. by
  • Aaker, David A
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c2001
Availability: Items available for loan: Central Library, SUST (2)Call number: 658.8 AAS, ...

20.
Essentials of marketing E. Jerome McCarthy, William D. Perreault, Jr. by
  • McCarthy, E. Jerome (Edmund Jerome)
  • Perreault, William D
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill. : Irwin, c1991
Availability: Items available for loan: Central Library, SUST (6)Call number: 658.8 MCE, ...

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