Political marketing (Record no. 20837)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01191pam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | sulb-eb0000593 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-SySUS |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160307115714.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130111s2011 caua fo| 0|0|0|eng|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781446262887 (ebook) : |
| Terms of availability | No price |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | StDuBDS |
| Language of cataloging | eng |
| Transcribing agency | StDuBDS |
| Description conventions | pn |
| Modifying agency | BD-SySUS |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | JF2112.A4 |
| Item number | P65 2011 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 324.7 |
| Edition number | 23 |
| 245 00 - TITLE STATEMENT | |
| Title | Political marketing |
| Medium | [electronic resource] / |
| Statement of responsibility, etc. | edited by Paul R. Baines. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Los Angeles, [Calif.] : |
| Name of publisher, distributor, etc. | SAGE, |
| Date of publication, distribution, etc. | 2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource (3 v.) : |
| Other physical details | ill. |
| 490 1# - SERIES STATEMENT | |
| Series statement | SAGE library in marketing |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | v. 1. Political marketing : concepts and theories -- v. 2. The political marketing mix : strategy and implementation -- v. 3. Ethics, practices, and advances in political marketing. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Political aspects. |
| Topical term or geographic name as entry element | Campaign management. |
| Topical term or geographic name as entry element | Propaganda. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Baines, Paul, |
| Dates associated with a name | 1973- |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | SAGE library in marketing. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Read Online / DOWNLOAD |
| Uniform Resource Identifier | <a href="http://knowledge.sagepub.com/view/navigator-political-marketing/SAGE.xml">http://knowledge.sagepub.com/view/navigator-political-marketing/SAGE.xml</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | |
No items available.