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Authentic TM (Record no. 35968)

MARC details
000 -LEADER
fixed length control field 01712nam a22003497a 4500
001 - CONTROL NUMBER
control field sulb-eb0014660
003 - CONTROL NUMBER IDENTIFIER
control field BD-SySUS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160404161707.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120713s2012 nyu o 00 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780814739372
International Standard Book Number 0814787134
Canceled/invalid ISBN 9780814787137 (cl : alk. paper)
Canceled/invalid ISBN 9780814787144 (pb : alk. paper)
Canceled/invalid ISBN 9780814787151 (ebook)
040 ## - CATALOGING SOURCE
Original cataloging agency MdBmJHUP
Transcribing agency MdBmJHUP
Modifying agency BD-SySUS.
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69.B7
Item number B256 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.3
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Banet-Weiser, Sarah,
Dates associated with a name 1966-
245 10 - TITLE STATEMENT
Title Authentic TM
Medium [electronic resource] :
Remainder of title politics and ambivalence in a brand culture /
Statement of responsibility, etc. Sarah Banet-Weiser.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York, NY :
Name of publisher, distributor, etc. New York University Press,
Date of publication, distribution, etc. 2012.
Place of manufacture (Baltimore, Md. :
Manufacturer Project MUSE,
Date of manufacture 2015)
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (288 p.)
490 0# - SERIES STATEMENT
Series statement Critical cultural communication
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction: branding the authentic -- Branding consumer citizens : gender and the emergence of brand culture -- Branding the post-feminist self : the labor of femininity -- Branding creativity : creative cities, street art, and "making your name sing" -- Branding politics : shopping for change? -- Branding religion : "I'm like totally saved" -- Conclusion: the politics of ambivalence -- Notes -- Index -- About the author.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Project Muse.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title UPCC book collections on Project MUSE.
856 40 - ELECTRONIC LOCATION AND ACCESS
Public note Full text available:
Uniform Resource Identifier <a href="https://muse.jhu.edu/books/9780814739372/">https://muse.jhu.edu/books/9780814739372/</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type

No items available.