Marketing / (Record no. 59455)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00937nam a22002777a 4500 |
| 001 - CONTROL NUMBER | |
| control field | sulb0034329 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-SySUS |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160516123235.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160516s1996 ohuab b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0538849487 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-SySUS |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 20 |
| Item number | LAM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lamb, Charles W. |
| 9 (RLIN) | 22488 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing / |
| Statement of responsibility, etc. | Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Cincinnati, Ohio : |
| Name of publisher, distributor, etc. | South-Western Publishing, |
| Date of publication, distribution, etc. | c1996. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | liii, 890 p. : |
| Other physical details | ill. (some col.), col. maps ; |
| Dimensions | 29 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Rev. ed. of: Principles of marketing, 1993. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 9 (RLIN) | 11040 |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 11041 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hair, Joseph F. |
| 9 (RLIN) | 22489 |
| Personal name | McDaniel, Carl D. |
| 9 (RLIN) | 22490 |
| Personal name | Lamb, Charles W. |
| Title of a work | Principles of marketing. |
| 9 (RLIN) | 22685 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Central Library, SUST | Seminar Library, Deprment. of Business Administration | General Stacks | 16/05/2016 | 658.8 LAM | 0034329 | 16/05/2016 | 1 | 16/05/2016 |