The marketing of the president [electronic resource] : political marketing as campaign strategy / Bruce I. Newman.
Material type: TextPublication details: Thousand Oaks, Calif. : SAGE, c1994.Description: 1 online resource (xvii, 163 p.)ISBN:- 9781483326702 (ebook) :
- 324.70973 23
- JK528 .N48 1994
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