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Hi-tech hi-touch branding : creating brand power in the age of technology / Paul Temporal, K.C. Lee.
Material type:
TextPublication details: Singapore ; New York : Wiley, c2001.Description: x, 219 p. : ill. ; 24 cmISBN: - 0471845965 (cloth : alk. paper)
- 658.827 22
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| 658.827 TEH Hi-tech hi-touch branding : | 658.827 TEH Hi-tech hi-touch branding : | 658.827 TEH Hi-tech hi-touch branding : | 658.827 TEH Hi-tech hi-touch branding : | 658.83 BLS State of the art marketing research / | 658.83 BLS State of the art marketing research / | 658.83 BLS State of the art marketing research / |
Includes index.
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