Welcome to Central Library, SUST
Amazon cover image
Image from Amazon.com
Image from Google Jackets

Strategic marketing management : theory and practice / Alexander Chernev, Kellogg School of Management, Northwestern University.

By: Material type: TextTextPublisher: Chicago, IL : Cerebellum Press, [2019]Copyright date: �2019Description: viii, 513 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781936572588
  • 1936572583
Uniform titles:
  • Strategic marketing management (2019)
Subject(s): DDC classification:
  • 23 658.802 CHS
LOC classification:
  • HF5415.13 .C5153 2019
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Central Library, SUST General Stacks 658.802 CHS (Browse shelf(Opens below)) 1 Available 0079176
Books Books Central Library, SUST General Stacks 658.802 CHS (Browse shelf(Opens below)) 2 Available 0079177
Books Books Central Library, SUST General Stacks 658.802 CHS (Browse shelf(Opens below)) 3 Available 0079178

Includes bibliographical references (pages 495-500) and index.

There are no comments on this title.

to post a comment.