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61.
Marketing for entrepreneurs [electronic resource] : concepts and applications for new ventures / Frederick G. Crane. by
  • Crane, F. G. (Frederick Gerard)
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Thousand Oaks, Calif. ; London : SAGE, c2010
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62.
Statistical modeling for management [electronic resource] / Graeme D. Hutcheson, Luiz Moutinho. by
  • Hutcheson, Graeme D
  • Moutinho, Luiz
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : SAGE, c2008
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63.
Tourism and hospitality marketing [electronic resource] : a global perspective / Simon Hudson. by
  • Hudson, Simon
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Los Angeles, Calif. : SAGE, 2008
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64.
Marketing communications industry [electronic resource] : entrepreneurial case studies / Gautam Raj Jain and Raunica Ahluwalia. by
  • Jain, Gautam Raj
  • Ahluwalia, Raunica, 1981-
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Los Angeles ; London : Response, 2008
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65.
Social marketing to protect the environment [electronic resource] : what works / Doug McKenzie-Mohr ... [et al.]. by
  • McKenzie-Mohr, Doug, 1959-
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Los Angeles, [Calif.] ; London : SAGE, c2012
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66.
Marketing [electronic resource] / Jim Blythe. by
  • Blythe, Jim
Series: SAGE course companions
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : SAGE, c2006
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67.
Resisting McDonaldization [electronic resource] / edited by Barry Smart. by
  • Smart, Barry
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : SAGE, 1999
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68.
Relationship marketing [electronic resource] / edited by John Egan and Michael J. Harker. by
  • Egan, John, 1952-
  • Harker, Michael
Series: SAGE library in business and management
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : SAGE, 2005
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69.
International marketing management [electronic resource] : text and cases / U.C. Mathur. by
  • Mathur, U. C, 1938-
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New Delhi ; London : SAGE, c2008
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70.
The SAGE handbook of marketing theory [electronic resource] / edited by Pauline Maclaran ... [et al.]. by
  • Maclaran, Pauline
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Los Angeles, [Calif.] ; London : SAGE, 2009
Other title:
  • Marketing theory
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71.
History of marketing thought [electronic resource] / edited by Mark Tadajewski and D.G. Brian Jones. by
  • Tadajewski, Mark
  • Jones, D. G. Brian (Donald Gordon Brian), 1955-
Series: SAGE library in marketing
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Los Angeles, [Calif.] ; London : SAGE, 2008
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72.
Fundamentals of marketing research [electronic resource] / edited by Naresh K. Malhotra. by
  • Malhotra, Naresh K
Series: SAGE library in marketing
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Thousand Oaks, Calif. ; London : SAGE, 2007
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73.
Services, marketing and management [electronic resource] / Audrey Gilmore. by
  • Gilmore, Audrey
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : SAGE, c2003
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74.
Menus for movieland [electronic resource] : newspapers and the emergence of American film culture / Richard Abel. by
  • Abel, Richard, 1941- [author.]
  • Project Muse
Material type: Text Text; Literary form: Not fiction
Publication details: Oakland, California : University of California Press, [2015] 2015)
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75.
Class acts [electronic resource] : young men and the rise of lifestyle / Mary Rizzo. by
  • Rizzo, Mary, 1975-
  • Project Muse
Material type: Text Text; Literary form: Not fiction
Publication details: Reno : University of Nevada Press, 2015. 2015)
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76.
Marketing to moviegoers [electronic resource] : a handbook of strategies and tactics / Robert Marich. by
  • Marich, Robert
  • Project Muse
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Carbondale : Southern Illinois University Press, c2013. 2015)
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77.
Your ad here [electronic resource] : the cool sell of guerrilla marketing / Michael Serazio. by
  • Serazio, Michael
  • Project Muse
Series: Postmillenial pop
Material type: Text Text; Literary form: Not fiction
Publication details: New York : New York University Press, [2013] 2015)
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78.
Wal-Mart wars [electronic resource] : moral populism in the twenty-first century / Rebekah Peeples Massengill. by
  • Massengill, Rebekah Peeples, 1975-
  • Project Muse
Material type: Text Text; Literary form: Not fiction
Publication details: New York : New York University Press, [2013] 2015)
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79.
The holiday makers [electronic resource] : magazines, advertising, and mass tourism in postwar America / Richard K. Popp. by
  • Popp, Richard K, 1977-
  • Project Muse
Series: UPCC book collections on Project MUSE
Material type: Text Text; Literary form: Not fiction
Publication details: Baton Rouge : Louisiana State University Press, c2012. 2015)
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80.
Paid to party [electronic resource] : working time and emotion in direct home sales / Jamie L. Mullaney and Janet Hinson Shope. by
  • Mullaney, Jamie L
  • Shope, Janet Hinson, 1961-
  • Project Muse
Series: UPCC book collections on Project MUSE
Material type: Text Text; Literary form: Not fiction
Publication details: New Brunswick, N.J. : Rutgers University Press, c2011. 2015)
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